Today I encountered an interesting problem. It turns out that for many people, the concepts of markup and profitability are not different. When talking about the profitability of selling goods or services, they freely use one term or the other,
The term, which became popular after the US presidential elections, is perceived by many as a universal marketing tool. A tool that will finally make it possible to influence customers in the most rational way.
Although wise Chinese proverbs advise not to live in times of change, in the modern world we are forced not only to live during changes, but also to actively adapt to them—and sometimes even to initiate them. But how can
The events currently unfolding in our country cannot leave anyone indifferent. It is becoming increasingly clear that there is no way to turn everything back to how it was—change is inevitable. Should one side win, Ukraine will be set back
I’d like to share what I think is an interesting observation. From early childhood, there is always someone near each of us who acts as a constant source of feedback. First it’s our parents, then caregivers, later teachers, and finally
The approach of I. Adizes is widely known today, used by large consulting firms, leaders of major enterprises and holdings, as well as owners of small and medium-sized businesses.
Please forgive the rather cheeky title, but as soon as you start thinking about the upcoming elections to our parliament, this simple line immediately comes to mind.
It might sound strange, but we constantly encounter the fact that we see what is shown to us, not what actually is. As a result, we don’t perceive the real picture and make decisions based on false beliefs. When
“Beauty is seen in what is beautiful”
Ralph Waldo Emerson
